Companies already using HubSpot as their CRM often consider adding a separate Applicant Tracking System (ATS). Why? They assume HubSpot can’t handle recruitment. But is that really true?
In this blog, we break down 5 common misconceptions—so you can decide for yourself if that extra tool is truly necessary.
1. “You need a separate tool for recruitment”
Not true. HubSpot offers pipelines, automation, email templates, and reporting—all the basics you need to manage candidates and streamline your hiring process.
2. “HubSpot is only for sales and marketing”
That used to be the case. Today, HubSpot is a full platform for multiple teams. Many recruitment teams use it just as effectively as sales or support.
3. “You can’t properly track candidates in HubSpot”
With custom pipelines, fields, and tags, you can track candidates from first contact to job offer—all in one place, fully visible to your team.
4. “An ATS is more user-friendly than HubSpot”
Many ATS tools have their own learning curve. If your team already uses HubSpot, it’s often faster and easier to build recruitment flows there than to learn a whole new tool.
5. “You’ll miss key features without a dedicated ATS”
In reality, most companies don’t miss a thing. With the right setup, HubSpot handles every essential step—from automation to follow-ups to reporting.
Conclusion:
Already using HubSpot? Explore what’s already possible. You might not need a separate ATS at all. Fewer tools = less hassle = more time to focus on candidates.
