Why Buy an Extra ATS When HubSpot Already Does 80%?
Many recruitment and HR teams are looking for clarity, structure, and ease. And as soon as the hiring process becomes more serious, the question often arises: Should we invest in an Applicant Tracking System (ATS)?
But what if you're already using HubSpot?
Chances are, you already have 80% of the functionality of a typical ATS right at your fingertips.
What Does an ATS Actually Do?
An ATS (Applicant Tracking System) helps manage job applications. Think: tracking candidates, their progress, communication, and organizing your hiring process.
But… that’s exactly what HubSpot can do too. It's just more commonly used for sales or marketing workflows. A missed opportunity, because with a few small adjustments, you can turn HubSpot into a powerful recruitment tool.
HubSpot as a Recruitment Engine
Using pipelines, stages, custom properties, tags, templates, and workflows, you can set up a clear and streamlined recruitment process in no time:
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Candidates = Contacts
You add applicants as contacts. Everything in one place: resumes, notes, communication, status. -
Pipeline = Hiring Process
From ‘New’ to ‘Interview’ and ‘Hired’. Drag and drop candidates through the pipeline and keep an overview per vacancy. -
Templates & Automation
Standard emails for application confirmations, interview invites, and rejections. Automatically sent, with a personal touch.
So Why Do Companies Still Buy an ATS?
Habit, advice from software vendors, or the idea that you need something “specialized.” But in reality, you're often spending hundreds of euros extra, when HubSpot already covers all the basics.
Final Thoughts
Already using HubSpot? Then first explore what you can achieve with the tools you already have. Because why invest in yet another system when 80% is already working?
Curious how that works in practice? Send us a message, and we’ll show you live. Simple. Efficient. And lean.
With a HubSpot demo, you’ll see for yourself how this powerful tool can transform and enhance your recruitment strategy. Don’t wait—turn your hiring process into a streamlined and efficient machine.